Innerscope Research: An ARF Research Review written by the Advertising Research Foundation

This ARF Research Review evaluates the rationale, purpose, objectives, design, methodology and validation of Innerscope Research’s biometric research. It also details the ARF’s opinion of the adequacy of the design, methodology and validation to meet Innerscope’s stated objectives, both in theory and in practice. To request a copy, fill out the form located here.Thank you for your interest in the ARF Research Review on Innerscope Research.

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